GEM offers drivers a New Year’s Resolution to ‘make safer choices’

Posted on December 29th, 2015 by GEM Motoring Assist

GEM Motoring Assist

ROAD SAFETY AND breakdown organisation GEM Motoring Assist is offering drivers a simple but effective New Year’s Resolution: make safer choices on your journeys and you’ll be playing your part to reduce risks and save lives.

GEM chief executive David Williams MBE explains: “At this time of year, most of us are looking for workable resolutions. What could be more worthwhile than a road safety New Year’s Resolution where we all pledge to make safer, wiser choices on the road?

“One of the easiest and most effective changes we can make concerns the speeds we use. By ensuring they are not only legal, but also appropriate for the conditions, we will immediately be reducing the risks we face and the risks we pose to others.”

GEM has assembled a selection of five simple, straightforward tips to help drivers make better choices:

Before you go:

Plan and check your route before you set out. This will ensure you don’t get lost, or end up rushing and making risky decisions.

Pay attention:

Give the road your full attention. Don’t be distracted by passengers, mobile phones or private thoughts.

Hold back:

Make a pledge that you won’t react to the actions of other drivers. Nobody’s perfect, so don’t waste time and increase risk by trying to rebuke another road user. Focus on holding back and staying safe.

Choose your speeds wisely:

The speeds you use are entirely your own choice. No one can tell you to exceed the speed limit. So, ensure you make wise decisions to keep your speed both legal and appropriate for the conditions.

Be alert:

Don’t drive tired. Around 25% of all fatal or serious injury crashes are sleep-related1, so if you feel exhausted, or become tired on a long drive, then stop and rest.

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1 Data from RoSPA (