The Renault-Nissan Alliance has sold its 100,000th zero-emission car

Posted on August 2nd, 2013 by James Luckhurst

Screen Shot 2013-07-24 at 15.33.17The Renault-Nissan Alliance has sold more zero-emission vehicles than all other automakers combined. In July, the Alliance reached 100,000 units;  this significant milestone comes two and a half years after the launch of the world’s first mass-market electric vehicle, the Nissan LEAF. This has gone on to become the best-selling electric vehicle in history.

Renault-Nissan Alliance Chairman & CEO Carlos Ghosn said: “We have 100,000 people today on the planet driving a zero emission car every day, who are happy and proud about it. I’m expecting this trend to strengthen and without any doubt electric cars are here to stay and will represent an important segment of the market.”

Allison Howard, a graduate student at Kennesaw State University in Atlanta, Georgia, became the 100,000th buyer with her recent purchase of a Nissan LEAF.  She said: “The LEAF was really economical price-wise. It was something that I could afford as a college student. There’s push button start which is really awesome. There’s Bluetooth inside the vehicle which is good. I can hook up my iPhone and listen to music on it. And the fact that it’s all electric and I don’t have to spend money on gas as a college student, that’s great.”

Renault-Nissan sells zero-emission cars across three continents. In Europe, Renault has the biggest market share. Its latest electric vehicle – the subcompact ZOE – launched in spring and has already won over thousands of customers, including David Streather, who was enthusiastic about its capabilities. “I do about 30 to 40 miles a day locally on average, and I was looking for a vehicle that was economical. The range is perfectly adequate for what I need. It’s quite a spacious car and obviously with ferrying my children around as well as the work it keeps it very economical because the charge cost is very, very low. It’s a very usable and practical vehicle and after a day or so you forget that it’s even electric. So very, very enjoyable,” he said.

The Alliance works closely with regional and national governments, and with public and private utility companies, to build a robust network of public charging points. This infrastructure allows people to recharge their cars quickly, at thousands of convenient locations – at shops, cinemas and public car parks. Beatrice Foucher, Director of the Renault Electric Vehicle Programme, said: “We need to have infrastructure to give reassurance to our customers. And on our side we will also increase the autonomy of our battery. We have enough knowledge to understand what the customer wants in the future for the EV cars and we are thinking that there is a big potential because CO2 reduction will be mandatory for all the manufacturers.”

More and more, customers are demanding clean alternatives to conventional cars while governments want to reduce reliance on oil imports. The switch to sustainable mobility has begun.